Last year, I spent time with Mark Johnson of Loyalty360 to discuss all things Customer Experience (CX). The conversation was so rich, it resulted into a two-part series exclusively for the Loyalty360 community. Now however, I’ve been given the green light to share the conversation (parts 1 and 2) with you here. Part 1 – This is the Year of Customer Experience If you ask 100 executives what customer experience means to them, you would likely get 100 different answers. The need to define CX is compounded...
The post It’s Time to Change How Companies Perceive Customer Experience (CX) – Part 1 appeared first on Brian Solis.
from Sniply: Alltop RSS http://snip.ly/v1x0u
via Digital Marketing News