If PR is to retain its importance, PR professionals and firms will need to be able to demonstrate results; and, for that, they will need to have ready access to actionable data, which will be driven by tech-driven media intelligence. Read the full article at MarketingProfs
from Sniply: Alltop RSS http://snip.ly/9ddqg
via Digital Marketing News
from Sniply: Alltop RSS http://snip.ly/9ddqg
via Digital Marketing News